I Can Make My Video Myself, Right?
November 28, 2017 | By Ben Sullivan
The first reason why going it alone is a bad idea. As your script gets closer to being complete, you should start thinking about production, which is a big word that refers to all that goes into shooting your video. At this point, you might be tempted to go it alone. Maybe you have some StoryTellers | Marketing, production, Video, Video Production
Final Thoughts on Editing
October 24, 2017 | By Ben Sullivan
The process of editing can be described in four stages: writing, critiquing, rewriting, repeat. You’ll do this until you end up with a script that is concise in its message, complete in its handling of that message. In short, only as long as it needs to be and not a second longer. Hopefully, you
StoryTellers | Marketing, Video, Video Production
Editing
September 26, 2017 | By Ben Sullivan
Let’s get this out of the way. The most common question about videos is, “How long should it be?” The real answer is, “As long as it needs to be and not a second longer.” But that’s not helpful, so here are a few guidelines. For a web-based video, your target length should be 2-3
StoryTellers | Marketing, Video, Video Production